The Martinez, the first Palace on La Croisette in 2026

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Hotel Martinez Cannes@hotel Martinez

The Palace label is awarded by the government agency Atout France. It was created in 2010. Its aim is to regulate a designation that had previously been in free use and to promote prestigious French establishments on the international stage, where competition is becoming increasingly fierce.

Published on 19 June 2026

Of the six winners, three are in the French capital (the Bulgari Hotel, Cheval Blanc and Fouquet’s), one in the Alps (the Four Seasons Resort in Megève) and one in eastern France (the Royal Champagne Hotel & Spa), with the last on the Côte d’Azur.

There is no doubt that, on La Croisette, the Carlton and the Majestic are in the starting blocks and that sooner or later they will win it because they deserve it. In the meantime, the Hôtel Martinez is the first to be awarded this ‘Golden Palm’ of the hospitality industry. Having met the numerous criteria required, it has thus joined the ranks of the greats. It shares this honour with 33 other prestigious French establishments. Michel Cottray, the managing director of the Hyatt-managed establishment, can be proud of this recognition, which reflects a collective effort. There is no doubt that the Qatari owners are also delighted…

This ‘Palace’ designation crowns an ongoing transformation and a quest for perfection that is constantly being challenged. Numerous elements demonstrate this commitment. From its gourmet restaurant ‘La Palme d’Or’ to its other restaurant and bar ‘Le Sud’ – whose brunch is a huge hit – not to mention its new indoor garden featuring a real swimming pool, its high-end spa, and its beach enhanced by a jetty… all play their part. To round off this excellence, there is also its genuine commitment to sustainable development. A commitment demonstrated by its Green Globe certification and its forthcoming connection to the ‘Énergie Marine Cannes Croisette’ network, which runs on thalassothermy. QED!